1. Professional Advice & Guidance
A professional agent has the benefit of experience. By using a trusted real estate agent to sell your property, you gain access to their expertise, contacts, and advice. Choosing to sell without an agent, you will need to reply on your own sales and negotiation skills.
2. Local Property Market Knowledge
The Australian real estate market is constantly changing, so when selling your property, it is important to have a thorough understanding of patterns and cycles the market is in. A quality real estate agent is engaged in their local market every day, using a local agent gives you access to their inside knowledge by catering your property to the current market conditions to maximise profit and helping you achieve a result you’re happy with.
3. Effective Marketing Strategy
Part of the fee you pay for using an agent goes towards marketing and advertising your home. By using a real estate agent means that you gain access to their marketing expertise. A quality real estate agent will have a team of industry professionals, each with their area of expertise. A good real estate agent will tailor your marketing strategy based on the following:
- Location of your property.
- Current market trends/patterns.
- Target market.
- Unique property features.
4. Exposure & Buyer Database
Selling with a reputable agent means that you have access to their database blooming with qualified buyers and leads, as well as exposure to a large professional network of social media platforms to advertise your property. Sellers who use a real estate agent usually gain much more exposure than those who chose to sell alone.
5. Qualified Buyers
A good real estate agent will never be in shortage of hot leads and qualified buyers. An agent can find out whether someone who wants to view your house is a serious buyer or just a curious neighbour. A good agent is trained to ask questions to determine the seriousness and motive of a prospect.
6. Trust and Reputation
It’s not very common to buy and liaise directly with the seller, this can cause a level of discomfort to the buyer, but by using a qualified real estate agent not only brings experience to the sale, but it also brings trust as well. The sale process will be strictly professional, and the agent’s reputation reassures the buyer.
7. Saving Time and Reducing Stress
When choosing to sell your home without the help of an agent means that you will need to do the groundwork. As your own agent you will be the first point of contact for everyone in the process and you will need to:
- Take calls and reply to emails in a timely manner to avoid losing potential buyers.
- Organise and attend viewings.
- Advertise your property using the small platform of networks you have access to.
- Process endless paperwork.
- Negotiate with prospective buyers.
8. Agents avoid emotional sales
Selling your home can be an emotional experience for some. By choosing to sell your own property without the help of a real estate agent means you can be more inclined to make decision based on emotion rather than using your head so by using an agent keeps you one step removed and less likely to make a mistake.
9. Price Negotiation
Real estate agents have specialised experience in negotiating a sale of a home. By using a real estate agent who has that experience, rather than negotiating on your own means more money in your pocket.
10.Legal Understanding
A lot of legal paperwork is involved in a sales process, and it needs to be completed correctly by an expert. If there are issues with the paperwork, then this can lead to disputes and in some cases even cause a deal to fall through. That’s why Centro Estates is here to help with a team of experts lined up to assist you every step to ensure a smooth sale to settlement process, get in touch with us today!